ZEST ST is The Integrated Creative Marketing and Advertising agency in Kent bringing its clients the benefit of truly Sharp Thinking.
The Integrated Communications Agency in Kent. ZEST ST is at the heart of everything creative
We’re an integrated communications agency based in Kent.
We create ideas that make your marketing
and brand communications more effective.
We deliver innovation and give you
strategically-sound campaigns with
much more creative impact and engagement from
advertising, PR, digital and direct marketing
and literature programmes.
We work with a wide range of clients,
in a wide range of sectors.
Here’s our approach...
We call our approach ‘Sharp Thinking’.
Sharp Thinking is at the heart of everything
we do, from strategy to delivering innovation.
To deliver our Sharp Thinking, we first listen to you. This is so
we understand you, your values and your strategic goals.
Next comes the analysis. We evaluate and research your
offering, define targets, determine how best to reach them,
understand the competition, and truly get to grips with
your customers’ decision making process.
Our Sharp Thinking is key to our clients. We help their
products to be chosen instead of their competitor’s.
And that improves our client’s business.
The Creative Vision
Some see a brick wall and see it as an obstacle. We see it as a climbing wall and have a great time clambering over it. At Zest, we see things differently, we think differently, and we bring the creative benefits to our clients.
The Story
ZEST started out in 1981 as a full service advertising agency with a group of talented creative people and a commitment to quality. Since those days, our name has changed once or twice, and we’ve moved house more than once, but still we surround ourselves with the most talented creative people, and we are still 100% committed to quality.
The Creative Tools
Without a doubt, our sharpest tool is our thinking, and whether our clients want mouth-watering design, a suite of creative ideas, bullet-proof strategy, or a little bit of everything, it’s this tool they value most. Sharp thinking though, would be nothing without service and delivery, the other tools of our trade. In the right hands, our tools get the results for our clients time after time.
The Brief
Have you ever gone grocery shopping without a list? You end up buying everything BUT the thing you actually needed, and it invariably costs you a whole lot more than it should have. Which is why we work with our clients to arrive at a crystal clear brief – to ensure that we both know exactly what’s being done and what the end goal is. And by the way, no shopping list is complete without chocolate.
Marketing, Advertising, Creative Services
Full service means everything under one roof. Advertising, pr, media, graphic design, conceptualising, copy writing, strategy, digital web services. Use one or two, or use them all – you’ll never be short of options with Zest.
Creative Ideas
Our ideas create buzz around brands.
Not only inspiring target audiences, but also
producing winning results for clients. In short,
we create great creative work, that works.
Relationship Marketing
Knowing you, and developing a deep
understanding of your business, we advise on
the best possible communication techniques
and tools. We help form a stronger and more
direct connection between you and your
customer. Addressing existing or potential
customers as individuals, rather than as part
of a ‘target audience’, helps you engage with
them and can deliver a real boost to sales.
Direct Marketing
Our ability to develop a sound understanding of our
clients’ unique business and customer base allows
us to produce highly creative direct marketing
concepts and campaigns that hit the mark. Clean
databases and accurate audience lists ensures
our campaigns deliver cost-effective marketing
to a consistently high level.
Digital Marketing
We understand the digital space and can help
make it work for your brand. We create websites,
e-blast campaigns, Google AdWords, organic
search results, RSS and much much more.
We can create innovative industry-leading digital
ideas that help raise your product’s profile.
Informative writing
We speak your customers’ language and create
copy that connects with them. Creative copy, detail
orientated technical writing, a blog: we do it all.
In the world of web we understand keywords,
search engine optimisation, metatags and writing
for spiders. Whatever the medium we create the
right words to drive sales of your product.
Company Literature
Yes we design brochures! Annual reports and suites
of brand literature; and every one tells our client’s
unique story. Remember, your company literature
doesn’t have to stop at print. A number of our clients
take advantage of our video email and podcast
capabilities to support and enhance their literature.
Live Communications /
Guerrilla Marketing
It’s a hub for on-the-street activity and a sure way to
draw in the crowds. We use guerrilla marketing as a
way to create the unexpected and unconventional to
give standout to your brand. Using online technology
we now release campaigns simultaneously as web
virals targetting YouTube, Facebook, Twitter, and
other social networking sites thereby giving even
more exposure to your product and brand.
Media Planning and Buying
Today’s fragmented audiences need to be engaged
in their own environment. That’s why we explore
every appropriate outlet, including TV, radio,
outdoor and online, before developing the most
cost-effective plan to meet your campaign
objectives and budget.
Incentive and Reward Schemes
We create and run sales, and customer incentive
programmes that make a difference to your
business. Our skill and experience means
we offer a total service, including: strategy
development, promotion, management through
web-accessible databases, and where required,
development of specific or large-scale team
incentive events.
Affiliate Marketing
We create and deliver affiliate marketing
activities such as clubs and joint brand initiatives
create platforms to boost brand awareness and
sticky customer contact.
Public Relations
Integrated into our account teams, our PR
people help us create high-profile coverage for
clients through PR programmes or stand-alone
activities. While traditional avenues remain
essential, a focus on social networking, social
media and online community building has never
been more relevant. Through Social Media
Optimisation we add another dimension to your
online visibility and brand building, allowing
traffic to be driven to your site through an
additional avenue to search engines.
The Details
8 The Oaks
Lords Wood
Kent
ME5 8LF
United Kingdom
T: +44 (0)1634 671167
F: +44 (0)1634 863494
E: Terry Hewett
Registered Office as above
Registration No. 1555371
VAT Registration No. 619 4147 35
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